USA news on Youtube Aug 29 2017

Welcome to this series of videos about how YouTube Search and Discovery works.

In this one, we're taking a look at Search itself.

Like Google Search Engine

YouTube Search aims to surface the most relevant videos and channels

according to what people type in the Search box.

The results aren't just based on the most-viewed videos.

Videos are ranked on things like how well

the title, descriptions and video itself match each query.

Beyond that, we look at which videos have driven the most watch-time

and engagement for a search phrase.

So, what can you do to help your videos get found in search results?

Consider the following:

Use relevant search terms in your titles and descriptions.

Try looking at Google Trends to see which words people are searching for.

What's key here is being relevant.

Don't try to trick viewers, or they may abandon your video early

and that could hurt its performance in the long run.

Write full descriptions: up to one to two paragraphs.

Some creators only put their social media links in the description

potentially missing out on a lot of extra views.

Pay attention to trending and seasonal topics

and consider making videos around those, especially within your own content category.

OK, so that's YouTube Search but what about Suggested Videos?

Next, let's talk about how they work

and what you can do to help your videos get discovered there.

Click here to watch the next video

or go back and learn about how the algorithm follows the audience.

For more infomation >> How YouTube Search Works - Duration: 1:33.

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Trump defends Arpaio pardon: 'He was treated unbelievably unfairly' - Duration: 1:19.

For more infomation >> Trump defends Arpaio pardon: 'He was treated unbelievably unfairly' - Duration: 1:19.

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BREAKING NEWS TODAY: BORDER AGENTS ARREST 30 ILLEGALS ON MEXICO BORDER, BUT... - Duration: 2:59.

For more infomation >> BREAKING NEWS TODAY: BORDER AGENTS ARREST 30 ILLEGALS ON MEXICO BORDER, BUT... - Duration: 2:59.

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BREAKING NEWS TODAY: MEXICO FURIOUS AFTER TRUMP ISSUES NEW STATEMENT ON BORDER WALL - Duration: 3:52.

For more infomation >> BREAKING NEWS TODAY: MEXICO FURIOUS AFTER TRUMP ISSUES NEW STATEMENT ON BORDER WALL - Duration: 3:52.

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BREAKING NEWS TODAY: TRUMP TO LIFT OBAMA BAN ON GIVING POLICE MILITARY EQUIPMENT - Duration: 2:48.

For more infomation >> BREAKING NEWS TODAY: TRUMP TO LIFT OBAMA BAN ON GIVING POLICE MILITARY EQUIPMENT - Duration: 2:48.

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Follow the Money with the Instapage Advertising Attribution Solution - Duration: 1:12.

When done right,

a paid advertising campaign can be

one of the most cost-effective ways

to acquire customers.

Unfortunately, tracking ad performance

and attribution across the funnel

is one of the digital marketer's

biggest challenges.

With the Instapage Advertising Attribution Solution,

you can accurately attribute top-of-the-funnel metrics

to bottom-of-the-funnel goals

like conversion, revenue, and cost

to determine where your paid advertising

is performing best.

Simply integrate Instapage with your Google AdWords

to collect and examine your AdWords meta-data

from average cost per visitor, cost per lead,

and referral source

to top-of-the-funnel data like campaign and cost,

then attribute revenue, pipeline, and conversions

to a specific ad campaign.

This unique-to-Instapage feature

is just one part of the Advertising Conversion Cloud;

that includes the entire Instapage platform,

plus the enterprise-level services, customization,

and security, your organization needs to optimize

your paid advertising at scale and maximize ROI.

Discover for yourself the power of Instapage.