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People nowadays want the results of the years that other people worked so hard for
I want to be like you when I grow up.You can be yourself.
you just jump off the cliff and you build your plane on the way down
Remember that you are important and start realising that that same day is now
And that somebody is you
alright welcome guys so today we have an amazing guest by the name of Hershey
Hilado who currently is now based in the Philippines where she originally came
from she spent quite some time here in
Melbourne and in Sydney building up her business and is now making it big back
home so she's been in the top 80 women to watch for 2017 she's 30 under 30
Influencive entrepreneurs for 2016 and she's a CEO of the top 15 most
innovative and exciting ecommerce stores in Australia business and life mentor
investor social media and branding guru and inspirational speaker so really
excited to introduce my guest today, Hershey. Welcome to the show how are we?
Great, to this day we've been pushing and pushing it and I'm so glad that we've finally made it happen
Yeah that's right, you've got an incredible story it's just really really compelling so I really
want to deep dive into just everything your whole journey from the ups and the
downs and yeah it's cool because your background Filipina born and raised
there myself filipino but born in Melbourne so be cool to see what your
experience is like so I'm really interested about this interview yeah
just to start off I'd like to hear more about you know in terms your story how
you started off and about the way you are today and what is the impact you're
making today when I started off like I started off
really really rough but nowadays like as an as an adult I don't really see it as
that bad honestly like most people when they hear my story, it's like oh you poor
thing but the difference is that I never really went through the stage where I
jumped into the pitty train I never even had a chance to really
feel the pain while I was in that situation I didn't have the option to
you know I literally all my life my instinct is just to survive survive and
survive and that became my greatest asset to this day you know there is no
problems, there is no one adversity for me that is impossible to overcome
it's because of what I've been exercising pretty much all my life
What was life like for you back then? I've experienced being homeless for more than
two years I'm a shoplifter i shoplifted i steal
clothes from shopping centers and i resell them on the streets so I
have some money for the rent and then feed my siblings send them to school
I got involved into a gang, got arrested more than six times a month doing that and I
was just literally that the most rebellious kid I ever know like I think
I've done all of the mistakes by the books honestly man and it wasn't
something that I wanted to do intentionally but then you know there's
a lot of external factors why we do what we do and for me back then like
I don't even go to school I hated school I guess in school they don't understand
the way I think there's just no such thing here as you know people are
listening nobody wants to get into other people's business you know they see if
there's something wrong here they're just pretend like it's not
happening and that is something that I've took growing up me so if I see
something you're I'm gonna say something you know so it's very f*cking difficult
For sure, and how old were you during this
kind of era when you were really rebellious... highschool so...
as far as i can remember since I was 13... 13 to 15
Sometimes when people ask me I yeah I forget, I forget stuff that happened
Oh yeah that actially happened. It's becuse my life happened so quick man
I didn't even have a chance to experience my childhood I never owned a
freaking doll nothing because all I have to do is just survive and work and
look after my siblings that's all I was doing literally my whole life my
teenage life was for other people for the people that I care and love you know
and then when I started my business that's when I realized that you know
what it's okay to be selfish and think about your own dreams as well and in the
process I discovered that sometimes most of the time you're going to be selfish
to become selfless and to in order to do more good and into impact more people
you need to value your time you gotta value yourself and you have to learn to shut
up people off your life because you're on your own journey and most people can't
understand that and you can't and you can't take people with you so it's constantly been like
that I think it's all about just creating and and really subtracting
people like creating more opportunities and subtracting unnecessary baggage in
your life when I first started it was again it was all about survival right it
was all about just making a living so then I can support my siblings and I
could live and I could survive but then one that have realized that you know
when I started earning money there is this void that is missing and I think
that is the sense of responsibility because like my value system is I'm very
selfless I value contribution right and you've got to come back into what do you
value as a human being as a person and I found myself like asking like is
this it like this is the success that they're talking about back home now like
you know just earn a living make some money and stuff like that but I think
the lessons that I've learned coming from nothing to something really is to
know that whatever that we gone through it was temporary but it is
our responsibility to find the lesson within that and I think the
greatest lesson for me is that don't ever ever go into the self-pity train
honestly man because once you do that you've already you already put yourself
in so much darkness you've already given yourself no hope to survive or to
move forward in life and like growing up here with with zero support
it's you have to become your own hero I'm gonna go back into it like you have
to think that nobody's gonna come and help you as much as it is so harsh but
that was the kind of mentality that I had back then nobody's gonna come and
Pat you on the back take you to their house feed you and send you to school
just nobody and thinking that you have to do it all on your own then you have
to push yourself and that was the only thing that I had really myself so that
was the only thing that I really learned is that you know you can't rely on other
people if you want to do something you go do it yourself
so where I am now is I'm really on a mission to really support the
entrepreneurial community here in the Philippines and to really give
everything that I've got I really believe that the purpose of why I came
to Australia live there for 10 years learn what I did it's because I had to
go back home and bring it back here and contribute it to like aspiring
entrepreneurs and Filipinos because the problem in this country is that there's
so many employees but there is not enough employers that's the problem and
you know I've grown up with my mom working in Hong Kong and stuff and it
does create a lot of distance between families and stuff and also where I'm going
is for me I'm just living the dream man like I can't I can't ask for more
because I'm living my dream awake that that's the difference and where I'm
going is I'm creating a movement here I'm creating a movement here in the
Philippines that I know that is going to change everything for the next
few years especially on the education landscape here I'm trying to innovate
I'm trying to disrupt the education system here and I've got a lot of support
from that so that's something that I look forward to every day well it's amazing and
your your headline is from homelessness to millionaire status
to be honest, that's something I don't really like that millionaire status thing because
a millionaire is just a status and like for me I want them to realize more successful is not
just a measure of money and how much you have in your bank account
really they need to understand that success is more of a inner peace
it's more of an inner fulfilment and contribution that it's all about
that yeah very where I was before I used to like wish someone could
come and f*cking save me but nowadays I decided that okay no it's not going
to happen I need to become my own hero and nowadays what I hear people say is
that my strength became theirs and every day every time I receive messages from
people and reading that because of your Hersh I didn't give up, for me
that's a legacy that's a fulfilment of my own life that I never
never wished before but now that I have it it's like I'm so
f*cking grateful in a way you have to put yourself first
before you can start serving others, right?
It's a clash to be honest because I'm the kind of person that I believe in choice right?
But if i were to look back then, I really had
no choice. It was either me committing suicide or steal just to
support my siblings and for me to eat that was only choice that I had okay
so switching my mentality from being selfish in order to become selfless
it takes a lot of journey within to realize that it takes a lot of discipline for
you to just recognize your own worth your own value to learn how to say no to
other people in order to say yes to you because let's just say that if I just
allow my friends to say hey Hersh let's go clubbing this Friday and stuff
let's just say they asked me that and my answer is yes now I have to question
that answer am I saying yes to them or am i saying yes to
me now if I just say yes to them because I just wanna hang out with them and get drunk and stuff
then really there's something that I know that there's no
ROI in that kind of activity you know but if I say no I stay back home I start
working in my business and learning more about personal development
but really I will say yes to me I said no so then I can say yes to me and
that has been the way sort of when what do you call it the way I process every time
that I'm in that situation the mind shift happened that so basically am i
saying yes to me or am i saying yes to other people right interesting and did
that kind of thought process develop when you left the Philippines?
So that mentality really all of that happened in Australia That was when I got into the Entourage
That's where I got into the personal development stuff That kind of mentality shifted
And also it's not just because of situations right I think it hugely impacted me
in terms of like reading books listening to podcasts and just really
spending more time with myself and in my learnings and studying more than I spent
time and watching TV and stuff like I don't watch TV for seven years now I
don't I don't even own one I don't own TV like you go in a house even my
apartment in Sydney I don't own a TV I don't need it
It's so much more liberating ey?
your input will always determine your output so what goes in your eyes
and your ears that's what comes out in your mouth so if you consume information
that is just negative and it's worth nothing meaningless then you speak you
speak it out so but if you consume information and you read books and and
listen to podcasts and stuff and that's the way you would speak as well that's
why most people say like I can't believe you're only 25 like I have a meeting
with this woman and she's a like a multi-millionaire in the Philippines in
real estate but this is the kind of conversation that I have with 50 year
old you know you other businessman and I can't believe you're only like literally more than
half my age right that's because I swam and I really went deep into their
the study of of myself you know because a lot of people spend so much time
idolizing and studying other people especially young younger generations
nowadays they spend so much time idolizing f*ckin' Kim Kardashian's ass
and Selena Gomez and they spend no time like learning about themselves like
learn about you man don't wish people nowadays
want the results of the years that other people worked so hard for you know
I want your life I wanna like you when I grow up you can be yourself
my success my journey is never gonna be the same for you because I've
grown up differently my experiences are different my habits are different so
instead of spending time trying to duplicate other people's success spend
time in creating your own It's basically like talking to your old self right
because you're the first person I mean in your life to be able to make that change
now people around you are now being inspired to make that change so what do
you tell these young Millennials who watch Kim K every day who are following
all these people on Instagram aspiring to be like them you know buying what they
buy and doing whatever they do but they're not paying you know the
attention to themselves you know what's your video in terms of you know your
best advice for Millennials and you're either one of two people right you're
either that person who's you know inspired to make that positive impact in
the world or you're that other person who feels like they're entitled to
everything the government doesn't owe you a living you owe the world something
so whatever ideas potential and talent you've got inside you you've got to let
it out you know I've caught myself out being like that kind of person who's
entitled to so many different things I've met a lot of people who feel like they're
entitled but it's not until I hear people like you who've really gone
through the trenches and really earned you know what you have today and going
even that bit further and realizing that it's not even about that anymore it's
about what can you do to serve what do you tell these young millennials who think
follow this person do whatever they're doing
and how do they pay more attention to themselves?
like they... there's a lot of bullying and lack of self-confidence through a
lot of young generations nowadays and that is because that's not being taught
by the parents you know that's not being taught in school as well I think
like my advice is that we live in the greatest era of all time okay use that
in creating the better version of yourself which is instead of
spending time in social media learn something master a skill, do you know what I mean?
like the best example for me is I like I'm high school dropout I didn't finish
high school okay and what I did I bought $50 course in Udemy and then studied
HTML I did that within 48 hours and I was able to build my own website okay
I sent my siblings to school to study computer science and it take a freaking
semester for them just to study HTML now my encouragement for young Millennials
would be don't wait for people to teach you something you have you have the
information on in your f*cking face
use it. Do you know what I mean? Don't just rely on people to teach you how to do business
if they haven't even done business for their life that's what my principle is
that listen to people that is walking the path listen to people that are
successful not just on the on the money-wise but people that has a
relational wealth that I call it people that have real connections real
relationships with people people that just that brings the best out of you
hang out with friends that like you don't try to fit in f*cking stand out
man... for me nowadays when you see in school right
everyone just want to fit in a certain kind of group we're
not going to fit in okay we're born to stand out so don't worry about what
other people think of you and I think that as much as there is
some a lot of bad stuff about you know becoming a millennial into entitlements
and stuff like that I think there's also a lot of good stuff because you know
there's more entrepreneurs nowadays and I think people think for themselves now
that's why TV advertisement doesn't really work anymore it's because
nowadays Millennials have the say Millennials can respond to an advertisement
Millennials have the voice I think out of other generations Millennials
are the smartest and really outspoken they say what they think so my encouragement
would be that get some mentorship look and they look up people
that can then can elevate you you know and can make you grow so that would that
would be my advice for myself when I was young it's the same goes with today's Millennials
For sure I appreciate that and I think it's so interesting because
like I'm a uni dropped out, obviously you're a bit different being a high school dropout
but it's the same kind of mentality that I thought originally that you had
to finish off a course and if you didn't well then you're gonna be lost or you're
not gonna succeed you're just gonna fail you know but it's so interesting that
you see like not saying the school is a bad thing but if you want to become do
something complete different sometimes entrepreneurship is the way and we're
going through this era right now where this is the biggest opportunity look at
social media the playing field is now even it doesn't matter where you come
from it doesn't matter what your race is will you eat what color you are nothing
there's opportunity open to everyone and you don't need you know this traditional
kind of schooling like you said you can go Udemy buy a course for 40 50 bucks
you can do a tutorial and YouTube you can get someone's course for like $197
and this is the real the raw kind of content that's been given from someone's
experience who's done it as opposed to someone else is just teaching it because
it's part of their curriculum and they don't exactly you know represent that so
I really love what you're saying because I think it's really gonna open up
people's minds to the possibilities out there
I'm not saying drop out of high school that's not we're saying don't just drop
out of university you're going to drop out of your nine to five but really look
at who are the people who live the lifestyle that you want and really look at
who are they surrounding us themselves with and how can you can try and
emulate that too so I really love that Hershey in terms of doing wanted to get
into entrepreneurship and you did it with The Entourage with Jack Delosa which
is really cool I too went to his Unconvention which is really amazing what are the
main business lessons that have really shaped your life ever since getting into
this journey and how do you start to really apply them into your life today
Number 1 lesson for business for me is this thing that Jack Delosa said...
he said your business will never outgrow it's founder that short statement there is
so like it has been that one of those life-changing mantras for me
because when you really break it down right if you stop growing as the
founder of the business your business is also going to stop
growing you know so because of that I never stopped studying man before I
before I jump into the phone I was always in the traffic going out
for lunch and this morning I've read 60 pages and
listen to podcasts on 45 minutes every day that's part of my habit I will never
stop learning because I know that my business is growing and a different
version of my business each year every six six months needs a
different version of me and again I can't give what I don't have you know as
a mentor and as a teacher and as a facilitator now in workshops like it's
its beginning I gave myself this massive responsibility because it keeps me
accountable you know even when people come to workshop to learn something
okay I need to learn something new I need to learn
something new if every day so to make sure that I don't repeat myself every time I
run this workshop but it's more really that mantra has freaking kept me above
ground it kept me from studying kept my ego low and kept me humble
because I know it I believe that there's always something that we could learn
from other people whether they're only a janitor or whether they are CEO of a
multimillion-dollar company there's always something to learn and if you
keep that to yourself you know I am a student of life and I'm
always going to make to stay the same like I am going to be a student of life until
the day that I die I think that you've already maximized your potential as a
human being wow that's really something profound
I'm going to have to like let it absorb sink in a bit and just really think about that one
because that's really huge in terms of you like your routine it'd be great to
really understand what it takes to play at the level that you're playing at
I mean starting your day what time you wake up by the way obviously you had a late one
I wake up at ten the reason for that is because I go to sleep at five I go
to sleep at four so it's not really about like what time do I wake up, it's
how many hours do I sleep and how many hours I wake up I used to be so
conscious you know when you hear motivational speeches you gotta wake up
at 5 o'clock in the morning... I'm not waking up at 5 o'clock in the morning and I realise you know
it's... they're just numbers it's you've gotta remember what have you
done in that eight hours and four hours I sleep four hours, that's
all I get because I can't sleep more than that I get a freaking headache if I
sleep more than four hours man trust me for me sleep is a disturbance it's a
it's an inconvenience if my body doesn't need it I wouldn't go to sleep because I
live and breathe everything that I do my business my passion like I want to look
back when I'm 50 and say to myself that damn I've spent more time being awake
and living up to my dream more than I you know you spent most of my time in
bed and try and dream dream and dream about it you know I'm very blessed I'm
not lucky because I worked so hard for it but I'm very blessed in the way that
I get to live my dream every single day so part of that is just it's just all habits man
the power of the Internet today and social media is that you can
have a team anywhere around the world obviously depending what your business
is but I'd love to get to know what to what your experience has been like
working with I guess your team in the Philippines and maybe the reason as to
why you know you shifted from Australia to there and what is your vision?
The reason why I shifted from Australia to the Philippines is business-wise it's more affordable
you can like... the opportunities is limitless in terms of manpower and I
think most importantly I'm really again the same thing with you and I
appreciate it more of the work ethic of Filipinos
like they're the most hardworking people and the only thing that's been lacking
here why the country is not moving it's because there is lack of there's a lack
of leadership okay but if you let's say it comes like me coming from
Australia and like being a leader and I come here and here's the difference right
people don't work for me they work with me so if you see my team we're like
we're just like good mates like I literally mastered the balance between
being an employer being a leader and being that person that elevates them
because for me you need to be able to be open open for mentorship right so
working with Filipinos especially Millennials here as well they're very
creative they're very hungry okay if you if you feed them and and you support
them with what they're trying to do and you stay open, they'll give you their life
man literally there's so much opportunities here and there's a lot of
manpower there's a lot of skill set it's just they just need leadership and
if you're an employer and let's say from Australia or any other Western
countries if you can look after your people that is working here they'll look
after your business too - it becomes their business regardless of what level you
are in in your business try to work with people people doesn't
work for you work with them because without them you can't have your
business you can't make money you can't live the way you live so that would be
my main take on that How do we really drive these young talent
to understanding that hey look you don't necessarily need to be like even just a
freelancer but now even the Philippines you can actually be in charge of your
own business and start charging like you know all these other countries do I feel
like it's such a big gap there what are your thoughts on that
I mean people in general need to be inspired, if they're inspired, they're motivated
and I've been running my third workshop here now and one thing that I've realized like
these people are ready they they're ready to to go and work and create
something they just need to and these people they don't come to learn from me
in my workshops or every whenever that I'm speaking on and speaking engagements
and stuff they come to ask for my permission for me to them straight in
the eye and say you've got this okay cuz unfortunately right let growing in a
third world country you don't really get so much support when you
say I want to become an entrepreneur I want to become a freelancer I want to
work from home that kind of thing it's still like
there's no security and that like that's not a job you're not
making a living out of that so they just need more people that like you and I
that creates content that gives them the resource that gives them that
extra energy and extra push to just really go after what they want they need
content that will inspire them and motivate that's what they need and
that's what Millennials need nowadays that's why there's a lot of
there's millennial mentors this is why I chose this path
I didn't plan for it I was constantly being pushed to become that because I
know there is something that I could give them there something that they can
benefit from me so that's what they really need man like
just inspiration and a leader to really just tell me you've got this man they
need support they don't need your help they need support because if they need help
again information it's all online all they have to do is lift the fingers and
the help that they need is online you know it's just a phone away but they need
support from people like you and myself and everyone else that is that is that
walks the path that's perfect I think that's a great way
to really wrap up the opportunity is there it's about really owning it you
know you do have the talent once you recognize that and realize that you are
in charge and you are responsible for that talent to be able to utilize it and
to serve other people so yeah I'm really excited to see
where this movement is going and I think it's really it's amazing that you know your
way of service it's beyond you know Ohmagosh and it's so ironic because you
know we have people we asked you that so what's your business just Ohmagosh no
my business it's people Ohmagosh is a derivative and you know that was my
apprenticeship in business and after this day I still run Ohmagosh and now
but because that Ohmagosh has given me everything but going back into my
purpose it is in service of other people so everything else that we do it
lets say if you work for someone and you're in a huge amount of money on it
what do you do with that money so for me what do I do with the money that I'm
making in Ohmagosh it always goes back into the people you know because the
more you give the more you get I really believe that that is just the
law of the universe it's proven and tested yeah yeah just really amazed
about you know what you're doing going beyond the brand and it's just amazing
to see like in terms of the people who are really leading you know the Millennial
this millennial era right now what I'm realizing is that look you need to be
the example first build up you even if that looks like an extension of yourself
and building a brand first do that put all your energy and your vision and your
hard work into that but not only stop it there use this as your platform to
really share a message and that's what I really appreciate and respect what you're
doing beyond Ohmagosh it's like you're
really serving the people and excited to you know really get to know more and
watch more of your journey and be a part of it one day I mean I do have a vision
as well to really go back to my parents country you know the Philippines in your
country and to really do some more work there I believe that there's so much
work to do globally in general but yeah I'm excited to see what you're doing how
we can collaborate more and yeah really excited to see what you really build
beyond with your legacy so really appreciate the time today is there anything
else if you'd like to share anything else of it that's on your mind my encouragement for
listeners is to really stop fighting for a life that is
limited really. I'm not saying that working for someone is a bad thing right but and
just like if you're so unhappy we're currently up why are you fighting for it
why can't you fight for the right thing you know you're already suffering
why can't you suffer knowing that you aren't doing it for you know and living
true to your purpose to yourself so stop fighting for a limited life that
would be my encouragement wow amazing thank you so much Hershey
really appreciate it excited to collaborate some more so wish you all the best with
everything you're doing, God bless
Thank you
Hi guys, it's Hershey Hilado here I hope that this story will inspire you to use
your adversity and creating more opportunities in life you know the
things that we were before the things that we did before and who we were
doesn't actually define who we want to become thank you all from the bottom of
my heart
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